August 5, 2002

To:

Mayor Steven M. Brown and Lincoln Park City Councilpersons: Mariano DiSanto; Jeanne Hancock, Mark Kandes, Donald Mandernach, Virginia Mondon, Thomas Murphy, City Clerk: Donna Breeding

From:

Robin Lyson, MMSi Marketing Services - Web Development

Michael R. Myers, MMSi Marketing Services - Sales

Development and implementation of YourLincolnPark.com as the designated Lincoln Park Michigan Community Website.  With these additional URLs pointing to the website;

·         LincolnPark-Mi.com

·         LincolnParkMI.net

·         LincolnParkYellowPages.com

·         ClickOnLP.com

·         LincolnParkMichigan.us

Request:

To offer the City of Lincoln Park, Michigan and the residents a free community website wherein details and information about the City, the activities and the businesses can be freely obtained by all.

To include:

1. Lincoln Park School District Event Calendar, protected forums for teachers to post assignments, class happenings, etc.
2. Lincoln Park Community Event Calendar for all events other than school events, such as Parks and Recreation, Dream Cruise, Senior Citizen Center, etc.
3. City Directory, who to contact, including pictures (Supplied or we can take pictures).
4. Police and Fire Department general information pages.
5. Site complies with COPPA - Children's Online Privacy Protection Rule (for info relating to this visit: www.ftc.gov/bcp/conline/pubs/buspubs/coppa.htm)
6. Section for children to include "DARE", tips on homework, etc.
7. Community Forums

a)      Filters for undesirable info are in place and all posts are sent to Webmaster for review to ensure COPPA is not violated).

8. Classified Ads section for all Lincoln Park Michigan Community Residents

a)      All ads placed are automatically sent to Webmaster for review to prevent COPPA violations and advertisements for excluded items a mentioned in item 15.

9. Email addresses in place for all schools (one per school)
10. Email addresses in place for City Council and Mayor, up to a total of 20 Email addresses.
11. Ongoing development additions/subtractions to the YourLincolnPark.com Community Website
12. Preparing web ready documents, etc. (such as PDF) to be included on YourLincolnPark.com such as City Council Minutes; Mayoral Announcements, etc.
13. Maintenance of YourLincolnPark.com for the City and School District.
14. Assistance in graphics creation for Lincoln Park Government and School District
15. Advertisement of Lincoln Park businesses and organizations only. EXCLUDING any direct advertisements for Alcohol or Tobacco (not excluding stores that sell these items such as Kmart, Kroger's, etc.) Excluding ALL advertisements promoting Violence, Pornography, or any offending material that is not consistent with the general use of this community website.
16. Searchable Business Directory
17. MMSi is willing to provide, free of charges; training and a licensed copy of NetObjects Fusion to the designated person who is assigned to help maintain this site, if so desired.

COST:

Free to Lincoln Park Government and School District.

Only requirement is that the City of Lincoln Park, the City Council, Mayor, and School District actively promote this site on public documents, announcements, flyers, posters and cable media.

Since we intend to have Lincoln Park Businesses sponsor (thus finance) the YourLincolnPark.com Community Website. It is important to promote the site within Lincoln Park so that Residents will use the site and the businesses will get the attention. However, as indicated on number 15 above, this will be strictly monitored.

We have been very active in promoting the Web Site addresses and if you type in “Lincoln Park Michigan” in the following search engines the following results for our web site addresses listed above will be shown:

The great ranking we have achieved, without paying, is an example of the popularity we have already achieved with these web site addresses and of our expertise in web design and search engine placement.  In fact we have been examined and awarded by Classified.org the PICS-Label “Safe Surf” designation for YourLincolnPark.com.  This means that SafeSurf Organization has approved it as being designed by and for parents to empower each family to make
informed decisions concerning accessibility of online content.

Section 508 Compliance, http://www.section508.gov/ (requires Federal Agencies to make their sites accessible to people with disabilities), should be considered as a priority.  It is our opinion that City and State web sites should be in compliance.

Background: Robin Lyson is a 3rd generation Lincoln Parker whose father, Joseph Lyson Jr. was recognized by a previous Mayor for his efforts in Lincoln Park (Award issued to him). 

Overview of Robin Lyson’s qualifications is as follows:

• Accomplished Web Designer who has been designing websites since 1991
• Is a Certified Trainer for NetObjects Fusion products and provides online training for this product as well as several other software products, e.g. CodeCharge (programming software); Swish; Ulead; and several others
• Is an accredited beta tester for NetObjects Fusion, CoolMaps, Bitmotion, and CodeCharge
• Developing with two other partners, GotFusion.com which is the backbone for support, training, etc. for Fusion, Fusion Related Products, and web design in general
• Ongoing developing YourLincolnPark.com community website
• Holds AA in Business

References: 

Michael Kujawa, Kenall Manufacturing, Mgr. of all IT functions (Phone numbers removed for privacy purposes)

Mike Masters, former Highway Safety Comissioner for Virginia            (Phone numbers removed for privacy purposes)

Robert Duncan Jr., Lincoln Park Detective - known family for years

Tom Lambrandt, Lincoln Park Police - known family for years

Charlene Palmer, personal reference                    (Phone numbers removed for privacy purposes)

Debbie Jabro, personal reference                           (Phone numbers removed for privacy purposes)

Ingra Deters, Consumer Options Corp                   (Phone numbers removed for privacy purposes)

Michael Halagian, Ryder National Mtg.                  (Phone numbers removed for privacy purposes)

We thank you in advance for your careful consideration of our qualifications and proposal.

Respectfully submitted,

Robin Lyson                                                                  Michael R. Myers

 Attachments: Screenshots from YourLincolnPark.com